Lexus Studio by Regency Lexus: Canada’s First-Ever Electrified Lexus Experience

Lexus is doing something pretty cool in Burnaby with the brand-new Lexus Studio by Regency Lexus. It’s the first of its kind in Canada, and it’s all about experiencing Lexus in a completely fresh way.

Imagine walking into a space that feels less like a dealership and more like a discovery zone. That’s the vibe at the new Lexus Studio, conveniently located right in the heart of Burnaby at Station Square. It’s designed to bring Lexus to you, in a relaxed, urban setting.

The big idea here is exploration without pressure. You won’t find traditional sales desks. Instead, you’ll meet product experts who are there to chat, answer your questions, and show you around Lexus’s electrified lineup. And yes, this studio is all about their hybrid and electric vehicles. Whether you’re just curious or seriously considering a new ride, the atmosphere is laid-back.

What’s really neat is how they’ve designed the space. It’s a blend of traditional Japanese architecture – think warm eastern white maple – and a modern Canadian feel. It’s a nod to the brand itself, mixing innovation with tradition. This means you can do your online research, then come in to see, touch, and even customize your potential new Lexus.

Speaking of customization, there’s a dedicated Customization Room. Here, you can use an interactive touchscreen and physical samples to build out your ideal Lexus. Want to learn more about the tech? They have Education Stations for that. And if you just want to soak it all in, there’s a cozy coffee bar where you can relax with a drink.

If you’re intrigued, you’ll want to mark your calendar. The Lexus Studio by Regency Lexus, located at 4632 Kingsway, Burnaby, BC, is opening its doors to the public starting June 5th. To celebrate, they’re giving away a complimentary, limited-edition Lexus Studio gift while supplies last. Might be worth stopping by to see what this new approach to car browsing is all about.