Layâ€™s Canada debuts limited edition milk chocolate covered potato chips in time for Valentineâ€™s Day
Just in time for Valentineâ€™s Day, Canadaâ€™s favourite potatoÂ chip brand is bringing chocolate and chip lovers together with the launch of Layâ€™s Wavy MilkÂ Chocolate Covered Potato Chips. For the first time, Canadians will be able to enjoy a deliciousÂ harmony of rich milk chocolate with the perfect punctuation of sea salt and the light crunchyÂ taste of a Layâ€™s Wavy Potato Chip.
Layâ€™s Wavy Milk Chocolate Covered Potato Chips are the brandâ€™s first chocolate covered chip.Â With the highly successful launch in the US in December 2013, Canadian potato chip fans haveÂ been eager to see this unique flavour pairing available north of the border.
â€œWhile combining chocolate and chips may be new for Layâ€™s Canada, the demand for sweet andÂ salty snacks is on the rise,â€ says Susan Irving, Senior Director of Marketing, Core Brands, PepsiCoÂ Foods Canada. â€œOur fans wanted us to bring these chips to Canada â€“ we listened and areÂ delighted that this extra special product will hit store shelves just in time for Valentineâ€™s Dayâ€.
With the wait finally over, chocolate connoisseurs and salty snackers alike will have to hurry andÂ get them before they are gone. Layâ€™s Wavy Milk Chocolate Covered Potato Chips will beÂ available across the country beginning in February, but only for a limited time. Suggested retailÂ price is $4.49 per bag.