Cadbury launches virtual Easter egg hiding experience in Canada – The Cadbury Worldwide Hide
Just in time for the most chocolatey holiday of the year, Cadbury is bringing The Cadbury Worldwide Hide to Canada – a virtual Easter egg hiding experience where you can hide an iconic Purple Cadbury Egg anywhere in the world for someone you love to find. Following successful launches in the UK, South Africa, and Australia, The Cadbury Worldwide Hide is now available in the Canadian market in both English and French.
How it Works:
Step 1: Hide your Easter Egg using Google Maps Street View
Step 2: Write your clue for a family member or friend and send it their way
Step 3: Once they’ve received your special clue, they can start searching for their egg on the map. Wish them luck – the world is a big place!