Pacific Centre partners with Eco Fashion Week to celebrate Earth Month
Itâ€™s time to go green! April is Earth Month and to celebrate CF Pacific Centre (@CFPacificCentre) has partnered with Vancouverâ€™s annual sustainable fashion event, Eco Fashion Week (@EcoFashionWeek), to raise awareness for environmental and economically sustainable consumption. From April 14 to 30, CF Pacific Centre will host and display high-fashion looks from eight local Eco Fashion Week (EFW) designers as part of EFWâ€™s Chic Sheets Bed Linen Challenge.
Using inspiration from French fashion house Balmain, the eco-challenge tasked local designers to transform used bed linens, supplied by the Fairmont Waterfront, into beautiful recycled pieces of Balmain-inspired fashion. The final looks will be staged at CF Pacific Centre starting April 14 on a runway made entirely of re-purposed fluorescent tube lighting. The showcase will be located on Level M2, outside of H&M. Shoppers are encouraged to vote for their favorite looks online at ecofashion-week.com and share photos on social media using the hashtags #ChicSheets #CFPC4Earth and #EFW.
â€œWeâ€™re proud of the steps we are taking as a company to reduce our environmental impact,â€ says Sara Park, Marketing Manager, CF Pacific Centre. â€œFurther, Eco Fashion Week is a unique way of supporting local designers and showcasing how creativity and innovation can combine to create beautiful design.â€
CF Pacific Centreâ€˜s involvement with Eco Fashion Week is one component of its broader sustainability initiatives. Green at Work, Cadillac Fairviewâ€™s national sustainability operational program, is continuously growing its reputation as a sustainability leader.
In 2015, the Green at Work program helped CF Pacific Centre to:
– Divert 91.2 percent, or 713 metric tons of waste from the landfill.
– Recycle 0.74 metric tons in lights, which is enough tube lighting to line the Stanley Park seawall.
– Reduce overall energy consumption by 3.9 percent year over year, exceeding its 2.5 per cent target reduction.