Ford of Canada Rewards Customers for Recycling Older Vehicles


Ford of Canada Rewards Customers for Recycling Older Vehicles

Ford Motor Company of Canada Ltd. is helping Canadians retire older vehicles and get into a new vehicle through the Ford Recycle Your Ride (RYR) program. Ford of Canada is working with the Automotive Recyclers of Canada (ARC) to recycle customer’s 2008 model year or older vehicles for up to $2,500* toward the purchase or lease of a new Ford vehicle. The program will run at Canadian Ford dealerships during May and June 2015.

ARC reports that approximately 83 per cent of an average vehicle’s content by weight can be recycled, just one reason why it is important to ensure that your end-of-life vehicle (ELV) ends up in the hands of a responsible automotive recycler or dismantler, like Ford of Canada.

Canadian Ford dealers have helped more than 69,500 customers recycle their ride since 2009.
To participate in this program, take your 2008 or older model year vehicle from any make or model that has been insured for at least the last three months to your local Ford dealer and receive up to $2,500* in cash towards the purchase or lease of a new Ford vehicle.

Ford focuses on achieving the highest economically viable and environmentally sound recovery percentage through a number of means, including selection of materials, labeling and providing information to dismantlers on materials and methods for treatment. Ford dealers will work directly with ARC to properly recycle each ELV.

Vehicles also contain hazardous materials such as mercury, lead, refrigerants, antifreeze, oils and gasoline and other fluids which must be carefully removed and responsibly managed. Choosing to Recycle Your Ride with Ford means these materials do not end up polluting our environment.

The Canadian Auto Recyclers Environmental Code (CAREC) was developed to help standardize the process for recycling ELV’s and protect our water, air and soil from the harmful materials contained therein. The Code was developed by The Automotive Recyclers of Canada (ARC) to provide participating recyclers with the most relevant and up-to-date tools and information for the environmentally sound management of ELVs.

Ford’s Commitment to Sustainability
Ford is working to improve sustainability across its products and operations life cycle. Sustainability efforts include increasing the use of sustainable materials and eliminating undesirable materials such as heavy metals and substances that are known to be common allergens. Ford is also working to reduce greenhouse gases and other emissions from its manufacturing facilities and vehicles by developing cleaner and more energy-efficient production processes, improving the efficiency of our packaging and transportation logistics and introducing cleaner and more fuel-efficient vehicles.

Sustainable Materials
For many years, Ford has been working to increase the use of recycled and renewable materials and to reduce the use of undesirable materials. Vehicles in North America typically are composed of 20 percent to 25 percent post-consumer recycled material by weight, primarily due to the extensive use of metals with recycled content.

Ford is the only automaker to use REPREVE, made from 100 percent recycled materials including plastic bottles, in its vehicles. Ford is currently using REPREVE in five vehicles around the world, making it a truly global material, and it represents Ford’s larger commitment to reduce, reuse and recycle as part of the company’s global sustainability strategy to lessen its environmental footprint.

Power of Choice
Ford is implementing a range of advanced engine and transmission technologies as well as improving aerodynamics and reducing weight. Ford offers five electrified vehicle options from hybrids, plug-in hybrids to all-electric vehicles. In North America, the EcoBoost engine is offered across Ford’s line-up. Ford’s internal data says EcoBoost is now the most recognized fuel-efficient engine among consumers.

*Some exceptions apply. Please see your Ford store for rules and regulations. Cash incentive varies by new vehicle purchased.


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James Chung

Founder & Editor in Chief of Hello Vancity magazine. Email [email protected]

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